The concept of innovation management and learning organizations concepts strongly emphasize the high role of human/intellectual capital in the company and the crucial function of knowledge in modern society. However, there is often a paradox between managerial language and actual practice in many organizations: on one hand, knowledge-workers are perceived as the most valued members of organizations while, on the other, they are being manipulated and engineeredcommonly driven to burn-out, and deprived of family life.