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Gefundene Autoren:
¿edomir Nestorovi¿
oder
A. Coskun Samli
oder
Helmut Kohlert
oder
Hans G. Meissner
eng
Contemporary Trends in Marketing
Problems, Processes and Prospects
Springer Nature Switzerland
2023
Gebunden
168 Seiten
149,79
€
in Kürze
eng
Marketing Communications in Emerging Economies, Volume II
Conceptual Issues and Empirical Evidence
Springer International Publishing
2022
Taschenbuch
324 Seiten
160,49
€
in Kürze
Drawing on the expertise of multi-disciplinary scholars from emerging economies, this volume aims to share fascinating perspectives on marketing comm…
eng
Marketing Communications in Emerging Economies, Volume I
Foundational and Contemporary Issues
Springer International Publishing
2022
Taschenbuch
324 Seiten
160,49
€
in Kürze
The first of this two-volume work brings to the fore marketing communication theories and concepts that are prominent in emerging economy contexts, a…
eng
Marketing Communications in Emerging Economies, Volume II
Conceptual Issues and Empirical Evidence
Springer International Publishing
2021
Gebunden
324 Seiten
160,49
€
in Kürze
eng
Marketing Communications in Emerging Economies, Volume I
Foundational and Contemporary Issues
Springer International Publishing
2021
Gebunden
324 Seiten
160,49
€
in Kürze
eng
Strategic Innovative Marketing and Tourism
7th ICSIMAT, Athenian Riviera, Greece, 2018
Springer International Publishing
2020
Taschenbuch
1408 Seiten
213,99
€
in Kürze
This book covers a very broad range of topics in marketing, communication, and tourism, focusing especially on new perspectives and technologies that…
eng
Strategic Innovative Marketing and Tourism
7th ICSIMAT, Athenian Riviera, Greece, 2018
Springer International Publishing
2019
Gebunden
1408 Seiten
213,99
€
in Kürze
This book covers a very broad range of topics in marketing, communication, and tourism, focusing especially on new perspectives and technologies that…
eng
¿Edomir Nestorovi¿
Islamic Marketing
Understanding the Socio-Economic, Cultural, and Politico-Legal Environment
Springer International Publishing
2018
Taschenbuch
272 Seiten
64,19
€
in Kürze
This book analyzes the current Islamic marketing environment. Since the Muslim world is extremely diverse in terms of economic development, customs a…
eng
Celebrating America¿s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing?
Proceedings of the 2015 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2018
Taschenbuch
1040 Seiten
213,99
€
in Kürze
This book contains the full proceedings of the 2015 Academy of Marketing Science Annual Conference held in Denver, Colorado. Marketing has become ubi…
eng
Proceedings of the 1998 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
560 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1998 Academy of Marketing Science (AMS) Annual Conference held in Norfolk, Virginia. The research …
eng
Proceedings of the 1994 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
492 Seiten
106,99
€
in Kürze
This volume includes the full proceedings from the 1994 Academy of Marketing Science (AMS) Annual Conference held in Nashville, Tennessee. The resear…
eng
Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
564 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1987 Academy of Marketing Science (AMS) Annual Conference held in Bal Harbour, Florida. It provide…
eng
Proceedings of the 1988 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
556 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1988 Academy of Marketing Science (AMS) Annual Conference held in Montreal, Canada. It provides a …
eng
Proceedings of the 1991 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
408 Seiten
106,99
€
in Kürze
This volume includes the full proceedings from the 1991 Academy of Marketing Science (AMS) Annual Conference held in Fort Lauderdale, Florida. The re…
eng
Proceedings of the 1992 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
548 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1992 Academy of Marketing Science (AMS) Annual Conference held in San Diego, California. The resea…
eng
Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
580 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1990 Academy of Marketing Science (AMS) Annual Conference held in New Orleans, Louisiana. The rese…
eng
Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
512 Seiten
106,99
€
in Kürze
This volume includes the full proceedings from the 1985 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida. It provide…
eng
Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
716 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1989 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida. It provides a …
eng
Proceedings of the 1999 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
464 Seiten
160,49
€
in Kürze
¿This volume includes the full proceedings from the 1999 Academy of Marketing Science (AMS) Annual Conference held in Coral Gables, Florida. The rese…
eng
Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
720 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1993 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida. The resear…
eng
Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
528 Seiten
106,99
€
in Kürze
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to…
eng
Marketing Cases from Emerging Markets
Springer Berlin Heidelberg
2016
Taschenbuch
180 Seiten
53,49
€
in Kürze
Despite the fact that experts acknowledge the importance of the emerging markets, there is a dearth of real case studies specially focussed on market…
eng
A. Coskun Samli
International Consumer Behavior in the 21st Century
Impact on Marketing Strategy Development
Springer New York
2016
Taschenbuch
192 Seiten
106,99
€
in Kürze
Over the past two decades, the face of the world consumer has truly changed. Goods are more available, information about these goods is more open and…
eng
Marketing Horizons: A 1980's Perspective
Proceedings of the 1980 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
388 Seiten
106,99
€
in Kürze
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to…
eng
¿Edomir Nestorovi¿
Islamic Marketing
Understanding the Socio-Economic, Cultural, and Politico-Legal Environment
Springer International Publishing
2016
Gebunden
272 Seiten
90,94
€
in Kürze
This book analyzes the current Islamic marketing environment. Since the Muslim world is extremely diverse in terms of economic development, customs a…
eng
Celebrating America¿s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing?
Proceedings of the 2015 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Gebunden
1040 Seiten
213,99
€
in Kürze
This book contains the full proceedings of the 2015 Academy of Marketing Science Annual Conference held in Denver, Colorado. Marketing has become ubi…
eng
Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2015
Gebunden
564 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1987 Academy of Marketing Science (AMS) Annual Conference held in Bal Harbour, Florida. It provide…
eng
Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2015
Gebunden
714 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1989 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida. It provides a …
eng
Proceedings of the 1988 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2015
Gebunden
556 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1988 Academy of Marketing Science (AMS) Annual Conference held in Montreal, Canada. It provides a …
eng
Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2015
Gebunden
512 Seiten
106,99
€
in Kürze
This volume includes the full proceedings from the 1985 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida. It provide…
eng
Proceedings of the 1991 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2015
Gebunden
408 Seiten
106,99
€
in Kürze
This volume includes the full proceedings from the 1991 Academy of Marketing Science (AMS) Annual Conference held in Fort Lauderdale, Florida. The re…
eng
Global Enterprise Management, Volume I
New Perspectives on Challenges and Future Developments
Palgrave Macmillan US
2015
Taschenbuch
256 Seiten
106,99
€
in Kürze
Global Enterprise Management unites theory, academic knowledge, and practitioner experience to provide students, educators, and practitioners with th…
eng
Proceedings of the 1992 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2015
Gebunden
548 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1992 Academy of Marketing Science (AMS) Annual Conference held in San Diego, California. The resea…
eng
Proceedings of the 1998 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2015
Gebunden
560 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1998 Academy of Marketing Science (AMS) Annual Conference held in Norfolk, Virginia. The research …
eng
Proceedings of the 1999 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2015
Gebunden
464 Seiten
160,49
€
in Kürze
¿This volume includes the full proceedings from the 1999 Academy of Marketing Science (AMS) Annual Conference held in Coral Gables, Florida. The rese…
eng
Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2015
Gebunden
720 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1993 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida. The resear…
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