Für statistische Zwecke und um bestmögliche Funktionalität zu bieten, speichert diese Website Cookies auf Ihrem Gerät. Das Speichern von Cookies kann in den Browser-Einstellungen deaktiviert werden. Wenn Sie die Website weiter nutzen, stimmen Sie der Verwendung von Cookies zu.

Cookie akzeptieren
Das Gupta, Ananda (Hrsg.). A Casebook of Strategic Corporate Social Responsibility - Towards Business Sustainability. Springer Nature Singapore, 2022.
eng

A Casebook of Strategic Corporate Social Responsibility

Towards Business Sustainability
  • Springer Nature Singapore
  • 2022
  • Taschenbuch
  • 196 Seiten
  • ISBN 9789811657214
Herausgeber: Ananda Das Gupta

This casebook argues that corporate sustainability agendas should look beyond stakeholder demands and desires, towards strategic opportunities to achieve social and commercial benefits simultaneously. It encourages shifting focus from a strategic approach to a sustainable business practice. As the cases in the book highlight, it is in every company's best interest to identify a manageable number of sustainability initiatives whose shared benefits-for society at large and the company-are significant and also substantially help the company strategically position itself in the competitive marketplace. Strategic sustainable business practices can lead to shared value creation, strengthening the company's competitiveness and establishing a symbiotic relationship. Companies can achieve solid profits by doing good things for the environment; it is a "win-win" for society and for business. This casebook provides examples of multi-stakeholder partnerships that aim to create sustainable enterprises. Ideal for teaching purposes, after a brief introduction to the case method, the cases are presented with

Mehr Weniger
no comments or criticisms.

in Kürze

Andere Ausgaben
Gebunden

in Kürze