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eng
Let's Get Engaged! Crossing the Threshold of Marketing¿s Engagement Era
Proceedings of the 2014 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2019
Taschenbuch
924 Seiten
213,99
€
in Kürze
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to…
eng
The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World
Proceedings of the 2011 World Marketing Congress
Springer International Publishing
2018
Taschenbuch
988 Seiten
213,99
€
Auf Lager
This volume includes the full proceedings from the 2011 World Marketing Congress held in Reims, France with the theme The Customer is NOT Always Righ…
eng
The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World
Proceedings of the 2011 World Marketing Congress
Springer International Publishing
2017
Gebunden
988 Seiten
213,99
€
in Kürze
This volume includes the full proceedings from the 2011 World Marketing Congress held in Reims, France with the theme The Customer is NOT Always Righ…
eng
Proceedings of the 1988 International Conference of Services Marketing
Springer International Publishing
2016
Taschenbuch
380 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1988 International Conference on Services Marketing presented by the Academy of Marketing Science …
eng
Proceedings of the 1998 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
560 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1998 Academy of Marketing Science (AMS) Annual Conference held in Norfolk, Virginia. The research …
eng
Proceedings of the 1994 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
492 Seiten
106,99
€
in Kürze
This volume includes the full proceedings from the 1994 Academy of Marketing Science (AMS) Annual Conference held in Nashville, Tennessee. The resear…
eng
Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
564 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1987 Academy of Marketing Science (AMS) Annual Conference held in Bal Harbour, Florida. It provide…
eng
Proceedings of the 1988 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
556 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1988 Academy of Marketing Science (AMS) Annual Conference held in Montreal, Canada. It provides a …
eng
Proceedings of the 1991 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
408 Seiten
106,99
€
in Kürze
This volume includes the full proceedings from the 1991 Academy of Marketing Science (AMS) Annual Conference held in Fort Lauderdale, Florida. The re…
eng
Proceedings of the 1998 Multicultural Marketing Conference
Springer International Publishing
2016
Taschenbuch
568 Seiten
160,49
€
in Kürze
¿This volume includes the full proceedings from the 1998 Multicultural Marketing Conference held in Montreal, Canada. The focus of the conference and…
eng
Proceedings of the 1997 World Marketing Congress
Springer International Publishing
2016
Taschenbuch
688 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1997 World Marketing Congress held in Kuala Lumpur, Malaysia. The focus of the conference and the …
eng
Proceedings of the 1992 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
548 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1992 Academy of Marketing Science (AMS) Annual Conference held in San Diego, California. The resea…
eng
Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
580 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1990 Academy of Marketing Science (AMS) Annual Conference held in New Orleans, Louisiana. The rese…
eng
Proceedings of the 1979 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
412 Seiten
106,99
€
in Kürze
This volume includes the full proceedings from the 1979 Academy of Marketing Science (AMS) Annual Conference held in Miami, Florida. It provides a va…
eng
The 1980¿s: A Decade of Marketing Challenges
Proceedings of the 1981 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
364 Seiten
160,49
€
in Kürze
¿This volume includes the full proceedings from the 1981 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida with the t…
eng
Proceedings of the 1982 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
644 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1982 Academy of Marketing Science (AMS) Annual Conference held in Las Vegas, Nevada. It provides a…
eng
Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
664 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1983 Academy of Marketing Science (AMS) Annual Conference held in Miami, Florida. It provides a va…
eng
Proceedings of the 1984 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
512 Seiten
160,49
€
in Kürze
¿This volume includes the full proceedings from the 1984 Academy of Marketing Science (AMS) Annual Conference held in Niagara Falls, New York. It pro…
eng
Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
512 Seiten
106,99
€
in Kürze
This volume includes the full proceedings from the 1985 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida. It provide…
eng
Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
716 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1989 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida. It provides a …
eng
Proceedings of the 1996 Multicultural Marketing Conference
Springer International Publishing
2016
Taschenbuch
408 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1996 Multicultural Marketing Conference presented by the Academy of Marketing Science (AMS) and Ol…
eng
Proceedings of the 1995 World Marketing Congress
Springer International Publishing
2016
Taschenbuch
568 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1995 World Marketing Congress held in Istanbul, Turkey. The focus of the conference and the enclos…
eng
Minority Marketing: Issues and Prospects
Proceedings of the 1987 Minority Marketing Congress
Springer International Publishing
2016
Taschenbuch
180 Seiten
106,99
€
in Kürze
This volume includes the full proceedings from the 1987 Minority Marketing Congress held in Greensboro, North Carolina under the theme Minority Marke…
eng
Proceedings of the 1993 World Marketing Congress
Springer International Publishing
2016
Taschenbuch
704 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1993 World Marketing Congress held in Istanbul, Turkey. The focus of the conference and the enclos…
eng
Global Perspectives in Marketing for the 21st Century
Proceedings of the 1999 World Marketing Congress
Springer International Publishing
2016
Taschenbuch
540 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1999 World Marketing Congress held in Qawra, Malta with the theme Global Perspectives in Marketing…
eng
Proceedings of the 1999 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
464 Seiten
160,49
€
in Kürze
¿This volume includes the full proceedings from the 1999 Academy of Marketing Science (AMS) Annual Conference held in Coral Gables, Florida. The rese…
eng
Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
720 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1993 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida. The resear…
eng
Proceedings of the 1997 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
380 Seiten
106,99
€
in Kürze
This volume includes the full proceedings from the 1997 Academy of Marketing Science (AMS) Annual Conference held in Coral Gables, Florida. The resea…
eng
Proceedings of the 1996 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
336 Seiten
106,99
€
in Kürze
This volume includes the full proceedings from the 1996 Academy of Marketing Science (AMS) Annual Conference held in Phoenix, Arizona. The research a…
eng
Proceedings of the 1995 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
360 Seiten
160,49
€
in Kürze
This volume includes the full proceedings from the 1995 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida. The research a…
eng
Cultural Perspectives in a Global Marketplace
Proceedings of the 2010 Cultural Perspectives in Marketing Conference
Springer International Publishing
2016
Taschenbuch
160 Seiten
106,99
€
in Kürze
This volume includes the full proceedings from the 2010 Cultural Perspectives in Marketing Conference held in Lille, France with the theme Cultural P…
eng
Marketing in Transition: Scarcity, Globalism, & Sustainability
Proceedings of the 2009 World Marketing Congress
Springer International Publishing
2016
Taschenbuch
508 Seiten
106,99
€
in Kürze
This volume includes the full proceedings from the 2009 World Marketing Congress held in Oslo, Norway with the theme Marketing in Transition: Scarcit…
eng
Marketing Dynamism & Sustainability: Things Change, Things Stay the Same¿
Proceedings of the 2012 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
884 Seiten
213,99
€
in Kürze
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to…
eng
New Meanings for Marketing in a New Millennium
Proceedings of the 2001 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
332 Seiten
160,49
€
in Kürze
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to…
eng
Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
528 Seiten
106,99
€
in Kürze
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to…
eng
Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty
Proceedings of the 2004 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
2016
Taschenbuch
388 Seiten
160,49
€
in Kürze
¿¿This volume includes the full proceedings from the 2004 Academy of Marketing Science (AMS) Annual Conference held in Vancouver, Canada, entitled As…
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