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Gefundene Buchautor*innen:
Pauline Brown
oder
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oder
Alvin E. Roth
eng
Nancy Harhut
Using Behavioral Science in Marketing
Drive Customer Action and Loyalty by Prompting Instinctive Responses
Kogan Page
2022
Taschenbuch
37,50
€
Auf Lager
Apply behavioral science techniques in key areas of marketing to drive consumer action for increased engagement and conversion rates.
eng
Pauline Brown
Aesthetic Intelligence
How to Boost It and Use It in Business and Beyond
Harper Collins Publ. USA
2019
Gebunden
29,50
€
Auf Lager
A luxury brand guru and chairman of LVMH Msett Hennessy Louis Vuitton brings her 25 years of experience to this cutting-edge book about the aesthetic…
eng
Alvin E. Roth
Who Gets What - And Why
The New Economics of Matchmaking and Market Design
Harper Collins Publ. USA
2016
Taschenbuch
261 Seiten
15,00
€
Auf Lager
"In his fluent and accessible book, Mr. Roth vividly describes the successes of market design." - Economist.com? "In this fascinating, often surprisi…