Der Perlentaucher unter den Buchläden Eichendorff21

**Carmen Simon, PhD,** is changing how the world communicates. A cognitive scientist, she has helped America's most visible brands craft memorable messages by focusing on how the brain works. Carmen is the cofounder of Rexi Media, a presentation design and training company. She holds doctorates in both instructional technology and cognitive psychology, and is a recognized expert in presentation design, delivery, and audience engagement. Her sought- after keynote speeches unveil science-based techniques for getting others to see your way, remember your way, and go your way.