This book presents a panorama about the recent progress of industrial mathematics from the point of view of both industrials and researchers. The chapters correspond to a selection of the contributions presented in the "Industry Day" and in the Minisymposium "EU - MATHS - IN: Success Stories of Applications of Mathematics to Industry" organized in the framework of the International Conference ICIAM 2019 held in Valencia (Spain) on July 15-19, 2019. In the Industry Day, included for the first time in this series of Conferences, representatives of companies from different countries and several sectors presented their view about the benefits regarding the usage of mathematical tools and/or collaboration with mathematicians. The contributions of this special session were addressed to