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Cookie akzeptieren- Micheal Hugg
- 2023
- Gebunden
- 246 Seiten
- ISBN 9781806313723
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach adopted globally, changing how companies are built, and new products are launched. The authors define a startup as an organization dedicated to creating something new under extreme uncertainty. This is as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity
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