million subscribers each. These charts can be adapted for cosplay and costume make up for conventions, movies and theatre. Also consider how they can be tailored to particular demographics (e.g. by ethnicity, gender identification, seniors, people with disabilities) or to particular subcultures (e.g. furry, goth, cyber, pin-up.). Another key target audience is people who have MLM cosmetic businesses as they can use the charts to practice looks they want to show their customers. Private label companies like Lady Burd and YourNamePro have also made it affordable for people to start their own cosmetic lines, so there may also be a market for private labelers who could use books to promote or support their brands.