Kai Peters / Richard R. Smith
Rethinking the Business Models of Business Schools
- Emerald Publishing Limited
- 2018
- Gebunden
- 202 Seiten
- ISBN 9781787548756
Management education growth and the rise in accompanying business schools over the last few decades are fuelled by global economic development, coupled with the promise of success in business careers. Recently, questions have been raised about the value and relevance of a traditional business school education - so what does the future hold for traditional business schools? In this book, we examine the current model and the pressure points of business schools by considering the evolution of - and the various value chains that are associated with - business school offerings (including MBA, undergraduate, pre-experienced and executive programmes). We also offer insight on funding and value
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