Mauborgne, Renee / W. Chan Kim. The W. Chan Kim and Renee Mauborgne Blue Ocean Strategy Reader - The iconic articles by bestselling authors W. Chan Kim and Renee Mauborgne. Harvard Business Review Press, 2017.

eng

Renee Mauborgne / W. Chan Kim

The W. Chan Kim and Renee Mauborgne Blue Ocean Strategy Reader

The iconic articles by bestselling authors W. Chan Kim and Renee Mauborgne

Harvard Business Review Press
2017

Taschenbuch
224 Seiten
ISBN 9781633692749

21,50 €

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