Patricia Pulliam Phillips / Jack J Phillips / Rachel Robinson
Measuring the Success of Sales Training
A Step-By-Step Guide for Measuring Impact and Calculating Roi
- ASTD
- 2013
- Taschenbuch
- 264 Seiten
- ISBN 9781562868598
Provides a framework of how to measure ROI in sales training and discusses the principles behind The Phillips ROI Methodology. The second half of the book delivers a broad array of case studies from many different disciplines from all over the world. These case studies will be ideal for anyone involved in the design, development, implementation, facilitation, or support of sales training and development programmes.
38,00
€
inkl. MwSt.zzgl. Versand
Etwa 20 Tage