Kim, W. Chan / Renee Mauborgne. Blue Ocean Shift - Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth. Pan Macmillan, 2022.
eng

W. Chan Kim / Renee Mauborgne

Blue Ocean Shift

Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth
  • Pan Macmillan
  • 2022
  • Taschenbuch
  • ISBN 9781509832217

The indispensable follow-up to the over 3.6 million copy bestselling Blue Ocean Strategy.

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