Bill Fischer / Umberto Lago / Fang Liu
Reinventing Giants
- Wiley
- 2013
- Gebunden
- 304 Seiten
- ISBN 9781118602232
A compelling profile of an emerging Chinese competitor Chinese firms are reinventing their business models, their corporate cultures, and themselves, becoming global competitors who increasingly offer knowledge rather than cheap labour in their quest to join the ranks of the "world's best" companies.
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