Dawson, John / Findlay, Allan M et al. Retailing Environments in Developing Countries. Taylor & Francis Ltd (Sales), 1990.

eng

John Dawson / Allan M Findlay / Ronan Paddison

Retailing Environments in Developing Countries

Taylor & Francis Ltd (Sales)
1990

Gebunden
298 Seiten
ISBN 9780415037396

Explores the factors which explain the variety of retail structures and modes of consumer behaviour that characterize retailing in developing countries. The book looks at such topics as geographical variations, cultural forces, economic situation and consumer behaviour.

270,50 €

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