Johan Roos / Leif Edvinsson / Nicola C. Dragonetti
Intellectual Capital
Navigating the New Business Landscape
- Palgrave Macmillan
- 1997
- Gebunden
- 152 Seiten
- ISBN 9780333694794
Intellectual Capital refers to one of the most important sources of business advantage - the knowledge within the organisation of how to create value for customers. This is reflected in the transformation of society into knowledge work and the increasing difference between the book value and the market value of companies. This book addresses the issue of how to develop a system for visualising and measuring intellectual capital.
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